About
Our Team
Do you have questions or want to discuss how to get your campaign onto the touchpoint cinema? Then you’ve come to the right place. We look forward to meeting you.
About Weischer.Cinema
WHO WE ARe
Weischer.Cinema is an owner-managed company with over 60 years’ experience in the effective marketing of cinema advertising. Since 2012, the entire Swiss cinema expertise has been at eye level: all leading cinema operators in Switzerland are our cooperation partners. Weischer.Cinema Schweiz GmbH – based in the heart of Zurich, with offices in French-speaking Switzerland and relationships throughout the country – is part of the Weischer Media Group, which is headquartered in Hamburg and employs around 400 people in the media disciplines of cinema, out-of-home and online. All Weischer companies are united by a common aspiration: to network communication channels in a targeted manner, involve target groups in the long term and offer advertising clients’ campaigns a lively stage.
WHAT WE DO
Great passion for your success: our heart beats for the world of film and all those who appear in this fascinating environment. With our specially developed innovative planning and booking tool ‘Cinema.Reloaded®’, we address the target groups in the cinema without wastage – the advertising clients only pay for the contacts actually reached (‘cost-per-visit’). Our offer includes effective screen advertising, DOOH, creative promotion campaigns and special forms of advertising that are placed by Weischer.Cinema where they have a very special effect. And best of all:
CINEMA HAS A THREEFOLD EFFECT
Cinema has a lasting effect – help your advertising message make an unforgettable appearance on the big screen and benefit from a unique quality of contact.
Cinema has a positive effect – place your advertising message at the highly communicative touchpoint of the cinema and it will reach a positive target group with open eyes, ears and hearts.
Cinema has a catchy effect – reach trendsetters with strong purchasing power with your advertising message, especially among young target groups, and easily attract the attention of brand ambassadors and multipliers.
Our History
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1969
31.12.1969 New registration of Central-Film Cefi AG
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Today
October: Weischer.Cinema Switzerland publishes its first sustainability report together with the parent company in Germany and the branch in Austria.